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Montreal-based video wall control system specialist VuWall announced on 29 August 2023 the appointment of Leo Bull as its new US-based executive vice president of sales for North America. Bringing 29 years of experience to the role, Bull will support VuWall’s presence and growth in the region.

Leo Bull: VuWall’s new executive VP of sales for North America. (Photo: VuWall)

“VuWall has experienced incredible growth both internationally and in the US,” Paul Vander Plaetse, founder and CEO at VuWall, was quoted as saying in a company press release. “Our mission at VuWall has, and always will be, to provide customers with a state-of-the-art ecosystem of video wall and KVM [keyboard, video, and mouse] solutions. Bringing Leo on board and growing our US team further in the coming months is an important investment for the company as part of our dedication to providing a robust regional presence to continually serve and support our North American customer base. Leo is an excellent fit, both professionally and culturally, for VuWall. I am thrilled to have him on board and happy to welcome him to the VuWall family.”

Bull is a well-respected industry professional, having served in sales leadership positions at Mitsubishi Electronics, Fujitsu, Zenith, LG Electronics, and as vice president of sales of Avocent’s pro audio-visual (AV) and broadcast markets in North and South America. Most recently, he was the senior vice president of sales for the Americas and global accounts at Haivision for the last 12 years.

Bull’s experience in building and managing sales teams, as well as developing a solid reseller channel in the pro AV market, is an invaluable asset to VuWall, the company stated.

“VuWall’s growth in the visualisation industry is due to their great talent and innovative technology,” Bull was quoted as saying. “They are laser focused on the control room market and have an excellent track record of understanding exactly where this market is heading and developing solutions that address their customers’ needs. I am both honoured and excited to be part of such an incredible team and am eagerly looking forward to the opportunity to contribute to VuWall’s ongoing growth.”

VuWall provides unified visualisation solutions designed to easily manage visual information on video walls and displays throughout facilities. The company has pioneered a new and disruptive approach to video wall and KVM management in AV-over-IP environments, bridging AV, IT, and IP systems to seamlessly manage and control visual content.

VuWall says that it provides a state-of-the-art ecosystem of video wall processors, encoders, and decoders, all managed by its unique and interoperable TRx Centralized Management Platform, eliminating the complexity of traditional video wall control and signal distribution over IP, with easy drag-and-drop operations and without any programming.

VuWall’s solutions power more than 5,000 video walls in some of the world’s most prestigious Fortune 500 companies in more than 45 countries.

Peter Felstead